Tips and best practices to running a successful online store for your farm or farmers' market
Learn how to succeed as a local food supplier with success stories, marketing tips and more.
How The Chef’s Farmer is Saving Time with Local Line
December 5, 2019
The Chef’s Farmer produces and sells high quality, Calgary-grown produce to chefs and restaurants across the city. Started by Kye Kocher, the urban..
5 Ways to Attract New Customers
November 21, 2019
If you looking to expand your customer base, here are five tips for getting more customers:
How to Save on Shipping Costs as a Farmer
November 13, 2019
It’s no secret that distribution is a pain point for a lot of farmers. Shipping can be very expensive, and you want to make sure it's worth it for..
Customer Service 101: How to Respond to an Order Complaint and Keep the Customer
October 30, 2019
Excellent customer service is the best way to maintain and retain customers. Sometimes things happen, and a customer is left unhappy with a product..
How to Sell Local Food to Retailers (and Their Customers)
October 21, 2019
In order to be successful when selling to retailers, you have to consider that you are selling to two different channels: the retailer and their..
Supporting Their Community Through Local Food and an Online Store: KW Habilitation and Our Farm
October 6, 2019
KW Habilitation is a local not-for-profit organization located in Kitchener-Waterloo that provides a wide range of individualized services for..
7 Tips to Setting Up the Best Online Storefront
October 3, 2019
Congratulations on your online store! Welcome to the world of selling online. Your online store is the first thing customers now see when purchasing..
How an Online Store Enhances Your Customer Relationships
September 12, 2019
The biggest concern when transitioning to an online store is the fear of losing great customer relationships. We hear this all the time, but I assure..
Why You Should Consider a Shipping Partner For Your Farm Business
September 12, 2019
Offering delivery services to your customers can be advantageous. Depending on the current status of your business, delivery comes in many different..
Selling Local Food to Restaurants: Where to Start
September 9, 2019
Selling food to restaurants can be a hard market to enter. Restaurant sales in Canada have grown significantly in the last 25 years, and finally,..
How to Recruit the Best Talent For Your Farm or Farmers' Market
September 3, 2019
There usually comes a point in your business where it’s time to expand and grow your team. As a small business owner, every hand contributes..
How to Prioritize What Crops to Grow for Next Season on Your Farm
September 2, 2019
Prioritizing which crop to grow each season is a delicate task. You must take into account which products have the highest yield, have the highest..
Local Line Launches Free Website Builder For Farmers
August 21, 2019
Local Line, an e-commerce & logistics software platform for farmer’s, food hubs, and farmers markets is pleased to announce the launch of a free..
How to Use Facebook Insights to Measure Your Success
August 15, 2019
Facebook offers an analytics tool with their business page to show you trends, but has updated its algorithm to prioritize content from family and..
How to Calculate Delivery Cost for Your Farm
August 12, 2019
Delivery costs can be very expensive and hard to track. When first starting to offer delivery in your business, it is important to calculate the..
How to Set Up a Referral Program for Your Business
July 18, 2019
Getting new customers takes a lot of time and money. Make it easy for yourself and set up a referral program! Word of mouth is one of the best ways..
How Increasing Your Prices 5% Will Make Your Farm 10% More Money
July 9, 2019
We all want to make a bit more money this year. What is one thing you can do next season to increase your profits? It’s simple — increase your prices!
How to Write Instagram Captions That Drive Engagement with Customers
July 2, 2019
Good Instagram marketing is a skill to be learned and mastered. In addition to posting good pictures, interacting with your followers, and building a..
How to Start Using Paid Social Media Advertising
July 1, 2019
Social media marketing is essential for your business to thrive. As consumers have increased their online presence, it is necessary to start tapping..
How to Determine Cost of Goods Sold for Your Farm Products
June 20, 2019
Cost of Goods Sold (COGS) is the total of all the costs that go into producing a product. Calculating this value can become complicated depending on..
How to Create a Facebook Business Page
June 17, 2019
Facebook can be very powerful for small business owners. It serves as social proof that you are current, and actively running your business. The..
5 Tried and True Ways to Improve Your Digital Marketing
June 3, 2019
Marketing allows your customers to understand your business, your products, and why you’re unique. Good marketing can help you reach your target..
Re-Inventing the Local Food Economy in Minnesota with Online Food Hubs Across the State
May 9, 2019
When you think of local food, most people think of places like California. For us “insiders, actively working in the industry every day, we know that..
5 Things You Can Do For Your Marketing Today (From Your Kitchen Table)
May 7, 2019
Running your own business is a lot of work, and it can be overwhelming to get everything done in one day. With all the duties and added work of being..
How to Take Better Farm Photos for Instagram
April 30, 2019
Social media is all about content. Consumers like quality photos that represent your brand, story, and product! Good content increases sales, while..