Tips and best practices to running a successful online store for your farm or farmers' market
Learn how to succeed as a local food supplier with success stories, marketing tips and more.
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Marketing
Local Line Now Seamlessly Integrates With Other Apps
September 7, 2021
Your Local Line account now seamlessly integrates with your most commonly-used digital tools! We are so excited to announce that Local Line now..
How Shared Legacy Farms Sold Out Their 400 Member CSA
February 15, 2021
Kurt and Corinna Bench run Shared Legacy Farms, a 400 member CSA in Elmore, Ohio. With over 12 years of farming experience, their veggie box..
Upselling and Cross-Selling: How to Increase Your Order Size
February 8, 2021
The most frequent question we get from users is how can I increase my order size to meet my minimum order requirement?
10 Local Line Best Practices To Increase Your Online Sales
January 3, 2021
Get the most out of your Local Line account! Using all the features from catalog schedules to pick lists and pack lists will allow you to maximize..
How to Use Automated Catalog Schedules to Drive Sales
September 30, 2020
The Local Line catalog feature was created to organize products and priced throughout the platform and maintain streamlined inventory. You are..
6 Local Line Resources That Will Help You Run Your Business
September 15, 2020
At Local Line, we want to help you run your most successful business possible. We love sharing helpful and useful content about sales, marketing,..
4 Successful Local Line Websites to Inspire Your Own
August 21, 2020
Websites are crucial for your business. It allows you to carve out a piece of the Internet for yourself, grow your audience, strengthen your..
Finding Success with Your Online Farmers’ Market Store with Darren Stott
July 3, 2020
Times have changed. Getting markets connected and online is new for a lot of market managers and vendors. At Local Line, we want to help! We were..
Crash Course: How to Tell Your Brand Story
April 14, 2020
When making the switch to selling online, getting your marketing down is more important than ever. In this time of crisis, your traditional sales..
How to Launch and Promote Your Farm's Online Store in Under 3 Days
April 5, 2020
Offering your products to customers online is a convenient—and crucial—way to get fresh, local food into the hands of your community during these..
6 Tips to Get Your Online Storefront Ready for Orders
March 25, 2020
Your business is a fundamental part of our food system, and the changes to standard business during the COVID-19 pandemic affect the way people in..
How to Launch and Promote Your Market's Online Store in Under 3 Days
March 20, 2020
Offering your market's local food to customers online is a convenient—and crucial—way to get local food into the hands of your community during..
5 Ways to Get New Customers from Instagram
March 4, 2020
The goal for your Instagram business account should be to connect and engage with people who want to buy your products. With 1 billion active..
How to Take Product Photos for Your Online Store That Sell
February 19, 2020
Photos sell! Your online store needs to be a showcase of your brand, quality, and story. Often businesses don’t spend the time needed on their..
How to Market Your Seasonal Food Business During the Off-Season
December 9, 2019
Food production works in seasons. If you are a seasonal business, you don’t want to lose customers over the off-seasons. Here are our five best..
5 Ways to Attract New Customers
November 21, 2019
If you looking to expand your customer base, here are five tips for getting more customers:
How to Sell Local Food to Retailers (and Their Customers)
October 21, 2019
In order to be successful when selling to retailers, you have to consider that you are selling to two different channels: the retailer and their..
How to Write Product Descriptions That Sell
September 18, 2019
When you’re selling food online, your product descriptions and product photos are the most persuasive tools you have to get customers to buy. A..
Selling Local Food to Restaurants: Where to Start
September 9, 2019
Selling food to restaurants can be a hard market to enter. Restaurant sales in Canada have grown significantly in the last 25 years, and finally,..
How to Use Facebook Insights to Measure Your Success
August 15, 2019
Facebook offers an analytics tool with their business page to show you trends, but has updated its algorithm to prioritize content from family..
How to Set Up a Referral Program for Your Business
July 18, 2019
Getting new customers takes a lot of time and money. Make it easy for yourself and set up a referral program! Word of mouth is one of the best..
How to Write Instagram Captions That Drive Engagement with Customers
July 2, 2019
Good Instagram marketing is a skill to be learned and mastered. In addition to posting good pictures, interacting with your followers, and..
How to Start Using Paid Social Media Advertising
July 1, 2019
Social media marketing is essential for your business to thrive. As consumers have increased their online presence, it is necessary to start..
How to Create a Facebook Business Page
June 17, 2019
Facebook can be very powerful for small business owners. It serves as social proof that you are current, and actively running your business. The..
5 Tried and True Ways to Improve Your Digital Marketing
June 3, 2019
Marketing allows your customers to understand your business, your products, and why you’re unique. Good marketing can help you reach your target..
5 Things You Can Do For Your Marketing Today (From Your Kitchen Table)
May 7, 2019
Running your own business is a lot of work, and it can be overwhelming to get everything done in one day. With all the duties and added work of..
How to Take Better Farm Photos for Instagram
April 30, 2019
Social media is all about content. Consumers like quality photos that represent your brand, story, and product! Good content increases sales,..
How to Send the Perfect Email Newsletter
April 18, 2019
Newsletters are an important way to keep your customers updated on your business and your products. Lucky for you, there’s a generally accepted ..
How to Get Started with Instagram as a Farmer
April 8, 2019
Instagram is a great tool to help you market your business! It’s all about visual content and is great for showcasing your production process,..
How to Get More Online Product Reviews for Your Products
March 4, 2019
Social-proof is the best way to sell a product. Consumers want to know that they are making a smart, informed decision based on what others are..
3 Ways to Use Instagram Insights to Get More Customers
March 1, 2019
Tracking your analytics may seem like a tedious and overwhelming task, but it really doesn’t have to be! It can help you better determine what to..
How to Use Instagram Stories as a Marketing Tool
February 6, 2019
Instagram has proved an extremely useful tool for marketing. Many businesses are using it to increase their customer engagement and develop their..
4 Ways to Grow Your Instagram Following Today!
January 10, 2019
Instagram is an extremely powerful tool that focuses on visual content to help you showcase your business and products. Food is a very visual..